The short answer is yes, you do need a PPC audit. Even with the best performing Google Ads account, there’s always room for improvement and a fresh set of specialist eyes can help to ensure those improvements have a beneficial effect on your PPC spend and return on investment.
A PPC audit by a member of our team is conducted manually, not using automated tools or shortcuts to provide a real insight into exactly how and where your PPC campaigns and Google Ads could be improved.
We’ll identify all the best opportunities for you business to maximise the number leads your PPC advertising is generating, and recommend any fixes that could lower your cost per click, increase your conversions and target the right potential buyers to make sure you’re getting the most suitable leads.
By analysing not just your campaigns in Google Ads, but also your website and business objectives, your competition, industry and location, we can provide a really thorough audit to recommend actions that will have a significant impact on your spend and performance.