Effective technical SEO practices build a solid foundation for your site to perform well and achieve the goals you’ve set for it.
Whilst SEO content and SEO marketing practices are essential, they will not be effective if they don’t have a well-grounded technical base. The technical aspects of your website must function well to allow your website to rank well, be visible and accessible to your visitors.
Our technical SEO services combine your marketing efforts with your website’s development, bringing together the behind-the-scenes build of your website, with the more visible aspects, such as content and layout. Our technical SEO experts have both the required coding and development knowledge and a thorough understanding of the world of SEO and search engine algorithms, that allow your website to perform seamlessly.
If you need to change your website, migrate it to a new platform or server, or move to using an SSL certificate, it’s essential that you have technical SEO experts on hand to navigate the potential problems that impact your website’s performance.
We’ll work hard to make sure your website migrates seamlessly, taking into consideration:
It is well evidenced that websites that take longer than a few seconds to load perform badly. Users want access to the information they’re searching for quickly, and if they don’t get it, they will simply move on to the next website.
Our technical SEO services can assess the load times of your site across all platforms and devices and recommend fixes that will speed it up.
We’ll audit your website to gain a thorough insight into its performance and identify opportunities for improvement.
Backlinks (links from reputable and relevant third party websites) can significantly enhance your website’s SEO performance. However, poor backlinks, or links that don’t direct traffic to the most appropriate pages or content, will not have the required effect.
We can undertake a backlink analysis, checking the links origins and where they link to on your website. Ensuring these links direct users and search engines to the most relevant pages is key to their success.
It’s essential to include quality imagery on your website; it makes it easier for users to read, understand and digest your content, understand your services, and it presents your business in a more professional light.
These images enhance usability and so also contribute to your performance, so they must be optimised in line with SEO best practices so search engines can find and index the images alongside the written content.